(C) Purposes For Collecting Personal Information From Consumers

We collect personal information to:

• Provide the information and/or services you request.
• To operate, troubleshoot, and improve our offering of services.
• Respond to your inquiries. 
• To understand how people use our services, including by generating and analyzing statistics.
• Operate and improve online services.
• Personalize online and offline content.
• Market, advertise and assess the effectiveness of our promotional campaigns, publications, and services.
• To send you publications, press releases, marketing communications, and other information or materials related to us that may interest you.
• Maintain safety in our offices and combat illegal activities.
• For internal administration, data analysis, billing, and detecting, preventing, and responding to actual or potential fraud, illegal activities, or intellectual property infringement.
• Comply with legal obligations and to enforce our rights
• To host, store and otherwise process information needed for business continuity and disaster recovery
• To evaluate or conduct a merger, reorganization, dissolution, or other sale or transfer of some or all of our assets, or similar corporate transaction or proceeding, in which personal information held by us is among the assets transferred.